Content creator for Oporto
Who hasn’t felt their life brighten at the sight of a meal worthy of applause served on dreamlike tableware? Renowned chef Escoffier made it clear: the senses are accomplices, and a culinary experience reaches new heights when presented on plates that are pure works of art. Oporto Mesa y Cocina, a temple of good taste, offers a dazzling selection of tableware, vases, and accessories that turn every feast into a sensory delight. With names like Vista Alegre, Arzberg, and Alessi, Oporto takes pride in offering impeccable craftsmanship and designs that turn even the simplest meal into a feast fit for kings.
This year, Oporto entrusted us with the sacred mission of bringing life to its social media. As is customary, we began with audience research and outlined key themes for the brand. Diving deep into a special theme like the wedding registry, we created 12 epic illustrations capturing pivotal moments, from dreamy dishes to differentiating details. We also forged alliances with kindred brands like Blueberry Fields, Cultura Material, and Florata, generating impactful visual content and hosting an exhibition with Carolina in the store.
The “Diaries of Oporto Design” series transported our audience to exhibitions worldwide on porcelain and table elements. Leaving no detail to chance, we tackled etiquette with a series unveiling secrets of table object organization. In the initial months, the feed design focused on the brand’s colors, showcasing tableware in those tones to create a visually captivating feed, reflecting the brand’s emphasis on this aspect.
As a designer specializing in branding and social media, I take pride in sharing our collaboration with Oporto this year. We embarked on the mission of bringing their social media to life, from strategy to designing posts for Instagram and TikTok.
Camera assistant for BlueBerry Fields and Tiz Book: pnglab
Go to Feed Oporto
See the Branding for Cultura Material
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Date:
January 22, 2024
